Old Spice - Gym "chest"

Hmmm....how do you get young dudes to like your brand, even if it's been around forever?  
Duh, just add sex!

adgrunts, click read more to "spice" up your creativitiy with a semi-funny print ad.

As seen in the June 2003 issue of Spin Magazine....you know, I should really expand my reading list! Old Spice