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<DIV><SPAN class=640270615-29032007><FONT face=Arial size=2>Hey everyone
-</FONT></SPAN></DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial
size=2></FONT></SPAN> </DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial size=2>This isn't a 'viral'
piece, but may be of interest to anyone who covers industry
stuff.</FONT></SPAN></DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial
size=2></FONT></SPAN> </DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial size=2>After 11 years in
business, we're changing the name of our firm, and re-branding ourselves.
We've just started the process - with a planned launch of the new name
(Plaid) in May. We're blogging about the entire process - from the name
selection, to logo design, to our new business strategy. We're also seeking
input and critiques through comments.</FONT></SPAN></DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial
size=2></FONT></SPAN> </DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial size=2>We'll have a weekly
update on our company's blog, <A
href="http://www.brandflakesforbreakfast.com">www.brandflakesforbreakfast.com</A>,
but daily/regular updates on <A
href="http://www.ThinkPlaid.com">www.ThinkPlaid.com</A>, where you can see the
entire process unfold, and will eventually become our 'new' firm's official
site. For now, it's a completely raw site, without design, as we build out what
will become the Plaid brand.</FONT></SPAN></DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial
size=2></FONT></SPAN> </DIV>
<DIV><SPAN class=640270615-29032007><FONT face=Arial size=2>Please take a look,
comment, critique, or blog about it!<BR><BR>Thanks,</FONT></SPAN></DIV>
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<P align=left><FONT face=Arial size=2>darryl<BR>break rules.<BR>203.730.6300 x
201</FONT><FONT face=Arial size=2><BR>aim: deelorocks</FONT></P>
<P align=left><FONT face=Arial size=2>VIA | <A
href="http://www.viaworldwide.com/">www.viaworldwide.com</FONT><FONT face=Arial
size=2></FONT></A></P>
<P align=left><FONT face=Arial size=2>VIA blog: <A
href="http://www.brandflakesforbreakfast.com/">www.brandflakesforbreakfast.com</FONT><FONT
face=Arial size=2></FONT></A></P>
<P align=left><FONT face=Arial size=2>VIA Flickr: <A
href="http://www.flickr.com/photos/viaphotogallery/">www.flickr.com/photos/viaphotogallery/</A></FONT></P><FONT
face=Arial size=2>
<P align=left><BR></P></FONT>
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